Beer, but make it a work of art
12 Beers. One Box. Zero Duds.
The story of this year’s Canyon x Beer Hug collab isn’t just about beer — it’s about creativity, community, and the kind of brewing chaos that can only come from packing 12 flavour bombs into one perfect box.
We’ve done this before, but never like this.
Six returning legends. Six brand new brews. One collab that brings together bold flavours, epic label design, and a whole lot of hustle from our Canyon crew. This wasn’t just brewed — it was built, with help from our team across marketing, production, sales, and even, the brewery dogs. 
The New Six
This year, we teamed up with global design collective Show Us Your Type to put a fresh spin on six of the beers — collaborating with artists from around the world to bring their unique visions of Queenstown to life, one can at a time. Each design was selected from a global submission of poster art, narrowed down by the Canyon team and our local community. The final labels are bold, creative, and completely limited edition.
Even better? Each artist’s work supports Love Queenstown, helping preserve the landscapes that inspired these designs in the first place.
Here’s what’s in the box:
The New Brews:
West Coast Pilsner (5.5%)
Design by @timpsingleton
West Coast IPA (6.8%)
Design by @lucaz.mathias
Juniper Kölsch (5%)
Design by @academic_a1ien
Black IPA (6%)
Design by @designbyhols
NZ Hazy IPA (5.8%)
Design by @_bobbybrie
American Hazy IPA (6%)
Design by @kick.push.design
The return of the favourites:
Post Ride Beers
Each one brewed to be bold, different, and 100% crushable.
This box is a celebration of what makes Canyon… Canyon. Fun. Experimental. And a little bit wild.
🔗 Available exclusively from Beer Hug — but only while it lasts.
Grab yours. Stock the fridge. And enjoy the best damn 12-pack of the year.